Neighbourly Fund
Soho Business Intiative
www.wonderhoodstudios.com/
neighbourly-fund
The neighbourly fund is an annual initiative focused on supporting local Soho businesses through branding and design. Recent figures revealed that the number of new businesses opening in London is being outstripped by closures for the first time in six years. The capital suffered a net loss of 7,695 local enterprises last year, many of which were based in Soho.
As an independent ourselves, we started the Neighbourly Fund to help small businesses stand out in a crowd of chain restaurants and retailers, therefore increasing footfall and having the highest chance of succeeding in the capital.
The annual project will be undertaken pro bono and is open to all small businesses in Soho.